Ploom PR is a boutique agency specialized in global communication, Public Relations and events based in Milan focusing on fashion, luxury and design providing value-added consultancy and services.
An internal communication and PR office approach with the ability to design and develop customized strategies for each company and project.
What we do
We create strategies for each client, identifying key editorial placement opportunities in Fashion, Luxury and Beauty PR on all media channels. We ensure targeted exposure and opportunities with their network of leading editors, tastemakers and trendsetters. We raise brand reputation through product and corporate communication actions. The collections are housed in our Milan showroom where stylists and influencers attend for editorial and celebrity requests.
We create and grow the brand’s online presence identifying the right influencers and celebrities, build long-term relationships on your behalf and establish collaborative opportunities. We daily work on talent dressing and seeding in order to communicate on digital platforms the brand DNA. The aim is to build compelling relationships which speak directly the brand’s audience.
We create specific social media strategies for the individual client based on its requirements. We develop specific contents and the tone of voice ensuring a consistent message from the brand to their target market. We engage with our brand target audience also providing digital & social media campaigns.
From press breakfast, launches and parties to Fashion Week shows. We develop the client’s idea into a real experience. From initial concept, pre-event planning, the day itself, budget management and post-event media follow-up, we manage all aspects of the event. Our dedicated team works every step of the way to pull off a variety of tailored press events that deliver great results and drive brand awareness.
We offer a unique brand management service, supporting the client from the initial brainstorming through to the final execution by working on campaigns, content and shoots.
Collection of special projects
Sardegna: la Maddalena
Project for the promotion of the archipelago.
Philippe Model Paris
Colab ViVe – Colab PMP & ACBC.
Festival dello Sport
Press trip with fashion and lifestyle press.
Next Gen ATP Finals Project.
Launch eyewear collection during MIDO.
KLM e Lavazza
Partnership for the Biofuel Program project.
Launch Sport Anniversary Watch.
Project #escilecheportanobene in collaboration with AIRC.
Armata di Mare & Klm
Pitti Uomo 93 Firenze
Venice Film Festival – Biennale Cinema 2018.
Launch Nautilo Leopard 2018 Limited Edition Watch.
Via Luigi Vitali, 1 | 20122 Milano